Optimizing Your Room Description Layout

Room description layouts across multiple online channels (including OTA, metasearch and hotel websites) are regularly reviewed as part of h2c’s quality assurance process. With the objective to improve online conversion, h2c benchmarked the most common room description layouts and summarized best practices.


h2c Research: The Future of Hotel Management Systems

Today, hotel chains are facing an increased amount of challenges with their existing PMS solution. Especially inadequate support services are a key concern and seem to be the major driver for a potential system change.


h2c Research: The State of Hotel Central Reservations Systems

Today’s travelers have high expectations of a personalized e-commerce experience along their journey, which makes guest-centric functionalities a top priority for a hotel chain’s central reservations system (CRS). As a result, the hoteliers’ demand for innovative and improved CRS services continues to grow.


Why Negotiated Rate Checks Always Pay Out

A recent GTBA study found that 17% of negotiated rates are not displayed correctly. Advito, BCD’s sister company, even found that 26% of these rates are not correct or completely missing at the beginning of the year.


The Misconception of OTA Content Scores

Based on h2c’s regular online travel agency (OTA) quality checks, the static content quality of a hotel scores 76% on average across the main OTAs employed.


Benefits of an Internet Booking Engine RFP

h2c‘ IBE RFP support ensures greater process efficiency as well as an outcome that meets both the customer’s and the hotel’s/chain’s requirements.

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